Wednesday, July 16, 2008

Animoto Lets You Create Your Own High Tech Looking Videos

At the Powered by You Tube event we attended last week, there was a tech talk panel at the end of the day, and one of the companies I was most impressed with was Animoto, a fairly new web site that allows users to create really cool 30 second videos that really are impressive. I made one today and it only took a few minutes. First, you open an account. Next, you follow the menu, by uploading about 12 or so images, which gives you the 30 second video. This is all you get for free, longer videos available if you upgrade. Next, you choose the music. You can either upload your own, or choose from their library. Then you type in a brief description and voila, your video processes. Once it's done, you can e-mail it, or send it off to your You Tube account. How cool is that? You have to try it.

From the company's press release: The heart of Animoto is its newly developed Cinematic A.I. technology that thinks like an actual director and editor. It analyzes and combines user-selected images and music with the same sophisticated post-production skills & techniques that are used in television and film. The technology takes into account every nuance of a song - the genre, song structure, energy, rhythm, instrumentation, and vocals. No two videos are the same. Even videos generated with an identical set of images and music will each have a completely distinct set of motion design. Videos are produced in widescreen format and can be emailed, downloaded, and embedded in social network sites like Facebook and MySpace.

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